Rakuten Aquafadas Blog

Source of Inspiration

Category

Agile mobile content – how to take control of in-house app costs

Read more

Agile mobile content – how to take control of in-house app costs

Why agile mobile content is important? Modern consumers find information about everything themselves without listening to brands. To help with this marketers have been creating content for years. But customers expect agility: up to date content performing flawlessly on their device of choice.

Brands have been creating content for years to help with this – content designed to stimulate interest, and deliver valuable information, right when consumers are looking for it. Content which can help to assert a brand’s authority on a topic – or spark a relationship.

0
Database server migration

Read more

Database server migration

In every database life cycle there is always a moment when it’s time to ‘move’. There might be many reasons why: hard disc running out of space; performances of the network or system really ugly, or outdated hardware. Here at Aquafadas two latter factors pushed us to migrate. This article outlines the journey we went through and the setbacks we encountered. We hope it will be useful and answers some of the questions you might have.

0